13 Jul Intellistyle's Design Chatbot

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Demand Harvesting | Service | Retail and eCommerce - Fashion
What is this?

Intellistyle’s chatbot recommends styles and outfits based on personal preference, body type and hair, eye colour and skin tone. Based on what is already in a shopper’s closet, it can recommend new buys as well as suggestions of combinations of items already owned.

Why is it interesting?

The tool represents a step towards the more proactive approach brands are supposed to undertake in the future. Instead of a conventional search, the conversational one offered by the chatbot allow a more engaging experience and a more precise and personalised result.

Sources
https://www.youtube.com/watch?v=1622D...
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