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Target's Fam Facebook Group
Become part of the community of your favourite store. Target has become more than just a store to visit. The retail store set out to create a safe space for Target parents to connect, creat […]
Mercado Libre's Money Catalogue
Scan your bills and find out what you can buy. Mercado Libre challenged the idea of using e-commerce only for buying expensive gifts. Teaming up with Facebook, the retailer developed an aug […]
Mercado Libre's History with a Story
Share the story of your purchases. Mercado Libre, an Argentinian e-commerce website, launched a campaign through which users can create stories according to the products they buy. Each prod […]
Purina's Street Vet
Purina launched special billboards to raise awareness on the diseases affecting dogs. The "street vet" billboards released pheromones into the air encouraging dogs to pee on them. The urine […]
Alepa's Blockwishes
With the help of a chatbot, Aelpa's customers could request their favorite products to be added on the shelves of their local Alepa straight from their mobile phones Messenger app. Customer […]