21 Jul Atolla's Onboarding Quiz
Atolla produces ad-hoc creams and serums for people who care about the health of their skin. Since all the products come as complex combination of different ingredients with different characteristics, a thorough onboarding quiz introduces customers to the brand. With a wide range of questions about their everyday life, the quiz ends with the suggestion of a personalised serum and a cream to use within tailor-made routine plan.
Although extensive and long, the quiz manages to keep the interest of the user on track. Few questions also help to generate a precise profiling since the first the day the user becomes a customer. Eventually, the highly-personalised product the quiz suggests soars the relationship customer-brand to an impressive standard.