14 Jul Nike's Sneakrs "Coming Soon"
What is this?
The website of Nike presents a section called “coming soon”. It shows an overview of the upcoming products, which however are visible in-depth and possible to pre-order only to those ones who are willing to downloads Nike’s app “Sneakrs”.
Why is it interesting?
Customers can feel intrigued by the idea of having access to something not available yet. In addition , the app gives Nike an opportunity to be more present with its customers and get to know them more
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